CLER
CLER
Luxury defined by purity, not pretension.
Luxury defined by purity, not pretension.
Services
Branding & Identity
Branding & Identity
Packaging & Print
Packaging & Print
Client
CLER
CLER
Location
Paris / Global
Paris / Global
Year
2025
2025
Info
CLER was designed to bring clarity back to the bathroom shelf. In an industry crowded with loud claims, we stripped away the noise to deliver an identity as clean and effective as the formulas themselves.
Built on the idea of a "simple glow," the visual system uses expansive white space and refined typography to reflect clinical efficacy and a soothing daily ritual. This is an identity where luxury meets purity creating a space where the skin can finally breathe.
CLER was designed to bring clarity back to the bathroom shelf. In an industry crowded with loud claims, we stripped away the noise to deliver an identity as clean and effective as the formulas themselves.
Built on the idea of a "simple glow," the visual system uses expansive white space and refined typography to reflect clinical efficacy and a soothing daily ritual. This is an identity where luxury meets purity creating a space where the skin can finally breathe.
